09/06/2017 by Arinda Idris 0 Comments
Google Ads for Zulu
OVERVIEW
Zulu sells helmet and other accessories. Facemask is the newest product that uses anti-pollution filter technology which is advertised by bDigital. As Facemask product with remarkable technology and premium quality is the newcomer in Indonesia, the Ads then were run through several channels
GOALS
- Sales from Google Ads
WHAT WE DO
For Google Ads
- Zulu Campaign used several channel in Google AdWords with the targeted keywords & the right copy
- Other Advanced-level optimization every week
- A/B testing with several campaigns
RESULTS
So far, Zulu gained 15 - 20 sales everyday from Zulu eCommerce. Engagement is increasing as many people would've wanted to consult before purchasing. Zulu become more well-known, especially by bike riders and commuters.
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